Chaque mois, le Korea Business Research Institute analyse la réputation de marque de diverses catégories de célébrités, y compris les idols masculins de KPOP. Cette réputation est un indicateur de l’influence exercée sur le comportement d’achat des consommateurs, calculée selon plusieurs critères tels que l’index médiatique, l’index de communication et l’index de popularité auprès des internautes.
Le classement du mois de juillet 2024 a été publié le 20 juillet, révélant les idols masculins les plus réputés au sein d’un top 100 :
1. Jin – BTS
2. Cha Eunwoo – ASTRO
3. Kyuhyun – SUPER JUNIOR
4. Wonbin – RIIZE
5. Jimin – BTS
6. Onew – SHINee
7. Kang Daniel – Wanna One
8. Jungkook – BTS
9. Doyoung – NCT
10. Heechul – SUPER JUNIOR
11. Key – SHINee
12. V – BTS
13. Taemin – SHINee
14. Minho – SHINee
15. Younghoon – THE BOYZ
16. Baekhyun – EXO
17. Jeonghan – SEVENTEEN
18. KIM JAEHWAN – Wanna One
19. Juyeon – THE BOYZ
20. Wonwoo – SEVENTEEN
21. Sungchan – RIIZE
22. Sunghoon – ENHYPEN
23. RM – BTS
24. Mingyu – SEVENTEEN
25. Hoshi – SEVENTEEN
26. SUGA – BTS
27. Jun – SEVENTEEN
28. Yoon Doojoon – HIGHLIGHT
29. Shotaro – RIIZE
30. Mark – NCT
31. j-hope – BTS
32. Shinyu – TWS
33. Sung Hanbin – ZEROBASEONE
34. Anton – RIIZE
35. Jaehyun – NCT
36. San – ATEEZ
37. Sunwoo – THE BOYZ
38. Hwang Minhyun – NU’EST
39. Song Mino – WINNER
40. Seungkwan – SEVENTEEN
41. DK – SEVENTEEN
42. S.Coups – SEVENTEEN
43. Jungwon – ENHYPEN
44. Ong Seong Wu – Wanna One
45. Eunseok – RIIZE
46. Dohoon – TWS
47. Sunoo – ENHYPEN
48. Sohee – RIIZE
49. Suho – EXO
50. Woozi – SEVENTEEN
51. Park Jihoon – Wanna One
52. Siwon – SUPER JUNIOR
53. Hyunjae – THE BOYZ
54. Yunho – TVXQ
55. Joshua – SEVENTEEN
56. New – THE BOYZ
57. Donghae – SUPER JUNIOR
58. Kim Jinwoo – WINNER
59. Renjun – NCT
60. Lee Changsub – BTOB
61. Changmin – TVXQ
62. Heeseung – ENHYPEN
63. Jungwoo – NCT
64. Yang Yoseob – HIGHLIGHT
65. Taeyong – NCT
66. Yeonjun – TXT
67. Jay – ENHYPEN
68. Daesung – BIGBANG
69. Lay – EXO
70. Lee Gikwang – HIGHLIGHT
71. D.O. – EXO
72. Lee Seunghoon – WINNER
73. Soobin – TXT
74. Lee Minwoo – SHINHWA
75. Dino – SEVENTEEN
76. Kai – EXO
77. Chen – EXO
78. I.M – MONSTA X
79. Jaemin – NCT
80. Jisung – NCT
81. Eric – SHINHWA
82. Ni-Ki – ENHYPEN
83. The8 – SEVENTEEN
84. Vernon – SEVENTEEN
85. Kim Jiwoong – ZEROBASEONE
86. P.O – Block B
87. Beomgyu – TXT
88. Q – THE BOYZ
89. Leeteuk – SUPER JUNIOR
90. Jake – ENHYPEN
91. Huening Kai – TXT
92. Kang Seung Yoon – WINNER
93. Ricky – ZEROBASEONE
94. Ten – NCT
95. Zhang Hao – ZEROBASONE
96. Minhyuk – MONSTA X
97. Han Yujin – ZEROBASEONE
98. Kihyun – MONSTA X
99. Jooheon – MONSTA X
100. Lee Minhyuk – BTOB
Source : 한국기업평판연구소
